Head of Content & Sales Strategy, Broadcasting / General Manager of Sales Strategy / EC & Broadcast Production / Broadcasting Business
QVC was founded in 1986 by Joseph Segel, an entrepreneur who saw an opportunity to create a new and engaging shopping experience through television broadcasts. He named the company QVC to represent its three guiding principles: Quality, Value, and Convenience. These values were created to build trust with consumers, creating lifetime, avid fans. QVC has evolved from a TV shopping company to a leading ecommerce and mobile commerce retailer.