Like Eric Cartman, we said screw you guys we're going home, and left advertising.We took the best of what we learned with us, leaving the industry's useless and ruthless parts behind. We don't want to sell our clients things they don't need. We don't want our clients to sell customers things they don't want. Unsurprisingly, this attitude has allowed us to develop successful professional relationships built on trust, and now we love our jobs.We want to connect, not push. We want to operate with empathy, not ego. We want to save brands from giving off that desperate "pick me pick me" scent that comes as an unintended consequence of ineffective focus groups. Mostly, we want to work with people we like—and who like us—because, why not?Wax is a woman-owned, woman-managed company with W/MBE, DBE, SBE and EBE certifications from the City and County of Denver.