Beautiful. Powerful. Smart. This is the central idea behind SIREN, a New York City-based company that has re-imagined the idea of personal safety by delivering powerful and smart technology through fashion-forward accessories. Paying equal attention to form and function, style and strength, SIREN is a brand that cares as much about creating beautiful jewelry as it does about protecting the women who wear it. We understand that for most women, the threat of physical assault is not an abstract fear, but rather a real concern that impacts our daily lives. SIREN strives to better equip women when responding to situations of probable danger by providing a safer, reliable, and more immediate alternative to conventional defense methods.