Ida Balderrama-Trudell
Director of Student Engagement, Office of Equity, Diversity, & Inclusion (OEDI) School of Education - University of Wisconsin at Madison - Stanmore, ENG, UK
Ida Balderrama-Trudell's Colleagues at Madison
Weijia Li
Clinical Professor, Director of Global Higher Education Masters Degree Program - University of Wisconsin
Chelsea Dahmen
Associate Director of Administration - Space Science and Engineering Center, University of Wisconsin
Lennon Rodgers
Director of Grainger Engineering Design Innovation Lab - University of Wisconsin
Jennifer Anderson
Director, Member Services and Events - University of Wisconsin
Suzanne Swift
Director of Marketing and Inclusion for the School of Computer, Data & Information Sciences - University of Wisconsin
Ida Balderrama-Trudell's Contact Details
Madison
Ida Balderrama-Trudell's Company Details
Madison was established in London in 1977 and is now the UK's leading distributor of branded cycle sport products. Madison is also established within the motocross market and expanding into the snowsports and running markets.Register for iceBike* now at www.icebike.co.uk. Madison supports the Living Wage. Madison also owns several accessory and clothing brands including Madison clothing, Hump Hi-Viz, Electron lights, Aztec brakes, M:Part essentials, Truflo pumps and Arcane BMX parts.Madison created a sister company in 2013 called Sportline which distributes it's in house bicycle brands - Ridgeback, Genesis, Saracen, Adventure and Wishbone along with the 3rd party Belgian bike brand Ridley.Madison's strategy is for long term sustainable growth whilst building brand equity throughout the portfolio. To be the best in class for all suppliers and customers.Grown Madison from a turnover of £28million at the end of 2005 to £142million at the end of 2014.Madison has been privately owned since 2001.Madison is the distributor of the following brands for the UK and Ireland:Shimano, Finish Line, Park Tool, Thule, Aztec, Continental, Crud, DT Swiss, Electron, Elite, Garmin, Kryptonite, Light & Motion, Madison, M:Part, Arcane, Truflo, M:Wheel, Mavic, Mechanix Wear, Nutrak, Pro, Profile Design, Respro, SIS, Gear UP, Thor, Wheels Manufacturing, OGIO, Faction MX, No Toil, Hiflofiltro, Engine Ice, Motul, SBS, Motion Pro, Factory FX, Asterisk, Gamut, DT Swiss, Pearl Izumi, Zardoz, White Lightening, K-Edge, SP Gadgets, Lifeventure, Lifesystems, Bobike, Thule Chariot, GoPole, Mulebar, Hump Hi-Viz, Lazer, Recon Instruments, Bliss Protection, Outdoor Tech, and Quadlock.