In todays digital Era marketing and reaching customer is going through rapid transition. Be it any industry, corporation or firm online marketing is a new addition to the conventional ways of marketing. As a matter of fact it has been found that throughout the world, online marketing has become the most preferred way to market and promote a product. Since halt a million new people join internet every day, there cannot be any other way better than online marketing because more number of people now can know about the products that are being marketed. Remember buying online airplane ticket was not possibe just 10 years back and looks how things have changed today!