James Fitzgerald

Chief Operating Officer at Human Factor Media - New York, NY, US

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Location
Saugerties, New York, United States
Company
Human Factor Media
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Human Factor Media logo, Human Factor Media contact details

Human Factor Media

New York, NY, US • 20 - 49 Employees
Movies

Modern branding has undergone a transition from "commercials" to "content."Brands now realize they must try to entertain instead of sell, captivate instead of advertise. It is for this reason that our collective of filmmakers, writers and strategists has formed to push the envelope on branded storytelling as far as they will let us.We believe in shows, not ads. Films, not "pre-rolls." We believe brands should more than sell a product. They should discover the human factor in their company and use it to establish a true connection with the people they are trying to reach.

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James Fitzgerald currently works for Human Factor Media.
James Fitzgerald's role at Human Factor Media is Chief Operating Officer.
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James Fitzgerald works in the Movies industry.
James Fitzgerald's colleagues at Human Factor Media are Jason Paluck, Brendan Nardozzi and others.
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