Plus4 helps pre-revenue and post-revenue entrepreneurs to find their path to product-market fit and grow their revenue. We believe in strong companies that are wholly owned by their founders, with reliable revenue streams and a growing base of loyal customers. We commit to that journey with you, using our vast experience to help guide your business past the landmines and pitfalls that crater most companies within the first five years.\\For pre-revenue companies, we help get you to revenue quickly by eliminating distractions and taking on the tasks that need to get done so the founders can focus on the work they do best and forward momentum never slows down. We'll help you take a good idea and make it truly awesome, then put all of our skills at your service to drive that idea to market as fast and steadily as possible.\\The companies we choose to work with will benefit in the following areas...\\Resilience - a good company can weather bad storms, but only if they have a sound multi-prong sales strategy and a solid financial basis to shore them up when times get tough, so we place a lot of emphasis on making sure each company's financial structures and revenue models are properly set up and managed\\Impact - we work with you to ensure that your product will have maximum impact when it hits the market. This means working on product definition, your business model, marketing, messaging, software architecture, UX design, development, and QA\\Strategy - launching a product or expanding a market requires careful strategy, which means setting up channel partners, improving supply chains, financial planning & tracking, and market preparation\\Engagement - a good company that has poor engagement with their customers is a soon-to-be-dead company, so we ensure that entrepreneurs and their teams have the right level of interaction with their customers, from UX design and usability testing to strategic partnerships and testimonials