We help organizations —private & public sector— become customer-centric digital innovators. Our team of researchers, strategists, designers, and facilitators provide the unique ability to analyze your business challenges and provide research insights and tested digital experience prototypes. Business challenges we excel at solving:- How can we make our digital experience more user-centred?- How can we improve our product so that it is more appealing to a wider audience?- How can we innovate our product to better engage Millennials?- Why are our customers not using a particular service, product, or feature more?- Have we achieved product-market fit and if not, why?- Is there a demand for our product or service in a particular market?Our firm understands your challenges because we've previously spent decades of experience working with agencies, corporate, startups, and as entrepreneurs. It has enabled us to swiftly apply our research & strategy methodologies across various industries: Public Health, Retail/Ecommerce, Commercial Banking, Angel Investment, Charitable Lotteries, Telecommunications, Education Tech, and Tourism Tech. Additionally, our team is small, which enables us to operate in a very cost-effective and personal manner that large agencies and consulting firms simply cannot offer.Select clients:Agropur (Food/CPG)BC Centre for Disease Control (Public/Health)BC Lung Association (Public/Health)Canadian Western Bank (Finance)Farm Credit Canada (Public/Finance)Indigo (Retail)Marketing Research and Intelligence AssociationNFL National Football League (Sports)STARS Lottery (Charity)TELUS (Telecommunications)Thompson Rivers University (Education)Translink (Transportation)UFC Ultimate Fighting Championship (Sports)University of Waterloo (Education)Vancity Credit Union (Financial services)