Revitalization, transformation and innovation are key phrases that drive Scott Plank as he develops and nurtures both investments and philanthropic projects. He aims to bring revitalization to people, to communities and to organizations that have experienced disinvestment. His ideas focus on the transformation from old to new, from underutilized to thriving, from overlooked to appreciated. Plank's ideas do not center on the continuation of what may have worked in the past, but instead focus on innovative and bold ways of creating lasting change in communities, businesses, and individuals.