Jeff Rutherford's Colleagues at Knowledge Matters
Jeff Rutherford's Contact Details
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Springfield, Massachusetts Area
Knowledge Matters
Jeff Rutherford's Company Details
Founded in 1997 and headquartered in Hadley, MA, Knowledge Matters is the leading provider of cloud-based, educational simulations for business (fashion, food service, hospitality, retailing, sports management and manufacturing) and personal finance. The company's Virtual Business line of simulations have been used in over one-third of all the high schools in the United States. The company's ProSim line of advanced simulations are used by leading universities globally. In today's world where facts are available instantly, the competitive advantage goes to individuals who can solve complex problems. This kind of thinking is best taught through rich, detailed, visual simulations which pack years of experience into hours and days. Compared to older, passive methods such as watching videos or reading text, learning through simulation is more appealing to students, easier for teachers, and more effective in achieving useful skill development.