In 2004 one of the first independent cycling studios in the country was created outside Boston, Massachusetts. The concept was founded on three key ingredients that formed a successful indoor cycling experience: great instructors, great music, and a great environment. One year later, the first CycleBar branded studio was opened where this concept was fine-tuned in Wellesley, Boston. In the fall of 2014, St. Gregory Development Group realized the enormous growth potential of CycleBar through franchising and opened CycleBar's flagship studio in Cincinnati. It was at this point that the two original studios that inspired and formed the CycleBar brand were refreshed to create the best in- studio rider experience. In early 2015 CycleBar recruited Tevia Celli as the Director of Education to lead and develop the entire training curriculum and in- theater experience. Backed by 20 plus years of indoor cycling boutique experience, serving as both an owner and Master Instructor, in addition to owning her own studio in LA in the mid 1990's, Tevia was an integral part of the formation of Soul Cycle. Tevia was also the West Coast Creative Director for Flywheel Sports in 2013 and consulted on several other independent boutique fitness brands.With just over 100 locations opened in 2017 and 300 sold, Xponential Fitness purchased CycleBar with the mission to aggressively grow THE CYCLEBAR MISSION*Create a fun and accessible experience for riders of all ages and fitness levels.*Ensure every CycleBar ride is an unparalleled multisensory, intoxicating journey.*Hire and retain the very best people.*Fuel each ride with amazing music, energy-enhancing video graphics and rider-specific performance data in a state-of-the-art CycleTheatre™.*Deliver concierge-level service and an exhilarating experience that goes far beyond a great cardio fitness workout.*Rock the ride, each and every time.