WURA Brands is an Ayurvedic beauty wellness brand, traveling the world in search of wellness, crafting all-natural skincare products for women of color along the way. Our formulations are created to support the skin's overall health, function, & appearance.At WURA, we believe that skincare and a healthy lifestyle go hand-in-hand. That's why our brand uses Ayurvedic science to formulate products to tactical issues unique to darker skin tones such as hyperpigmentation and dark spots so you can get back to your natural glow. We chose WURA, which translates to means "golden" or "special" in a West African Nigerian language, Yoruba, because gold is highly regarded in Ayurveda for its medicinal properties and we believe women of color are both golden and special.