FitMoney's builds "financially fit" communities by providing financial literacy education to public school students from kindergarten to high school and empowering students, parents, and educators to gain confidence and competence in money matters, develop sound financial habits, and create a healthy, life-long relationship with money.LEARN: Teach financial literacy starting early and reinforce yearly; support parents and teachers with resources and tools to make smart financial decisions and be positive role models.EARN: Empower youth to earn, learn the value of money, and manage their financial futures.SAVE: Offer access to savings vehicles at select financial institutions and provide incentives; identify untapped savings opportunities for parents and teachers.