Reflective and personalized clothing for kids. Our reflective designs increase visibility by reflecting light to the light source. During daylight it is a metallic silver color (we offer a choice of 6 reflective colors) but at low light situations like dusk, fog or night when hit with a direct light it will appear in a brilliant white. With our high-visibility lines VisiFun and VisiKid we hope to enhance the safety for kids in every day traffic situations - they are the weakest traffic participants.