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Craft of Communication
John Abulafia's Company Details
Craft of Communication is a unique training company combining two disciplines; The Science of Communication and Theatre Performance. The Science of Communication: Everything we think and feel is reflected in our body and voice. Understanding the physics, psychology and physiology of human interaction is the first step in learning how to enhance communication. Theatre Performance: Actors are taught how to manage the Audience-Speaker relationship. The techniques they learn are transferable to anyone in business who has to manage an audience, create impact and build rapport. Based on years of specialist experience, we help harness the power of performance through understanding the Why of Science, and the How of Theatre. Combining these disciplines, Craft of Communication has created the globally recognised Status Toolkit™. This provides clients with proven techniques to communicate with clarity, self-awareness and impactful gravitas. This is not about tricks, or tips; our training is based on sound methodology and rigorous research. The experience is profound, but everything you learn is easy to apply. No lectures; our sessions are interactive, hugely enjoyable and intensely practical Every session provides you with your own Personal Toolkit to use the moment you walk out the door. From executives to graduates, from presentations to meetings, our uniquely customised sessions and programmes are delivered by our in-house Trainers at the forefront of the industry, academic and theatre world. Craft of Communication's bespoke training provides executive coaching, one-to-one coaching, workshops, seminars and virtual training for over 150 clients in 55 sectors worldwide. Our international client list includes Barclays, Boots, Bill & Melinda Gates Foundation, British Gas, Centrica, Coutts, eBay, Environment Agency, Grant Thornton, IG Group, JP Morgan, L'Oreal, Old Mutual, 02, NHS, Microsoft, Serco, Shell, Total, Unilever, Westpac and Yahoo.