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Applied Thinking
John Manuli's Company Details
Applied Thinking is a boutique management consulting firm. We specialize in the area of demand creation, enabling clients find new ways of driving volume and profit.We test strategic thinking in its early stages, thereby reducing the risk associated with in-market execution. With a blend of strong conceptual models, advanced quantitative methods, idea-generating techniques, and solutions-oriented technology, Applied Thinking provides the means to simulate, predict and prepare for the outcomes of tomorrow's marketing actions.Applied Thinking does more than answer specific marketing questions. We help our clients develop the skills needed to build innovative demand generating strategies.