ProFound has a track record of more than 20 years working with organisations and programmes dealing with sustainable economic development & trade promotion in developing countries. ProFound's motto is 'Value Chain Development in a rapidly changing economic environment': assisting developing country entrepreneurs to capture economic opportunities & add value throughout the supply chain, from resource to market. Our services are based on sound knowledge of markets, innovative approaches for value addition, and access to markets & finance. We envisage agro-biodiverse landscapes which maximise economic opportunities by including social & ecological principles in all business operations.