Lureful GroupThe Path To A Lureful Looking You Is Almost Here! Lureful Group provides high-end skin care solutions from around the world that are proven effective and have yet to make a big footprint in the US. The Group markets skin care products through its online store – Lureful.com with the goal of increasing the products' exposure to US consumers seeking alternative solutions to overpriced domestic products. In Spring 2013, Lureful Group is launching its online store with its first set of products carefully selected from a leading Australian biotechnology manufacturer. The initial products to be part of a highly selective line include a wrinkle-reducing serum containing the active ingredient, Argireline that is intended to be the safer alternative to Botox. The other products are concentrated serums of sheep placenta and collagen that aim to reduce the visible effects from the aging process while improving skin tone and promoting skin firmness. Lureful.com doesn't have customers; it has members. The online store promotes the Lureful Experience allowing its members to receive special discounts on its products for getting new members to join the experience. CUSTOMER SERVICE