Lead Graphic Designer/Artist/Photographer/Videographer at Lowery Brands - Charleston, SC, US
Lowery Brands is the parent company of our e-commerce consumer clothing brands United Monograms, United Tees, and more to come! These brands live on their own & each serves a different customer base. Behind the scenes, the production, shipping, customer service, etc for all brands is handled at our office/warehouse located in Charleston, South Carolina.United Monograms has risen to the top as our #1 brand and the key to our success. We've built an amazing relationship with our customers, predominately 18-34 year old females. We're proud to have 5,000+ customers who have placed 3 orders or more. We are so happy to have found such a great niche, and we're excited to continue to work with our engaged & enthusiastic customer base of monogram lovers. Our other brands, Felicitees Co & United Tees, have both had success as well. We plan to hire brand managers for each website who will focus on growth daily.Our Operations Division is the real heart of our company. We currently ship ALL of our orders from our 3,000+ sq ft facility. Since our Monogrammed items are customized, and the production can not be outsourced, building an efficient operations division has been a major goal. Made possible by our investment into industrial Direct to Garment (DTG) printers, we've changed our business model. By decorating items AFTER orders are placed, we never waste money & resources on inventory that doesn't sell.All of our 10+ employees work in Operations which is lead by our Division Manager. The Division is broken up into 5 departments- Shipping, DTG, Embroidery, Vinyl & Customer Service. By building the system to handle all of our own fulfillment, we're in control. We don't have to depend on third parties like amazon, & more importantly we can differentiate from competitors in a unique way.