Jon Morris

CEO at AdSAM Emotional Response Modeling - Gainesville, FL, US

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Location
Gainesville,Florida,United States
Company
AdSAM Emotional Response Modeling
Jon Morris's Company Details
AdSAM Emotional Response Modeling logo, AdSAM Emotional Response Modeling contact details

AdSAM Emotional Response Modeling

Gainesville, FL, US • 5 - 9 Employees
Market Research

AdSAM utilizes a non-verbal, visual technique to accurately tap into the core of the human emotional responses. Based on the dimensional Theory of Emotion that states that every emotion is a combination of three dimensions, AdSAM measures appeal, engagement, and empowerment using custom characters - Attitude Self-Assessment Manikins. The highly predictive behavior of AdSAM has been utilized worldwide for the past 24 years and serves as highly advantageous emotional response model.

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Jon Morris currently works for AdSAM Emotional Response Modeling.
Jon Morris's role at AdSAM Emotional Response Modeling is CEO.
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Jon Morris works in the Market Research industry.
Jon Morris's colleagues at AdSAM Emotional Response Modeling are Tomasz Stefanowski and others.
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