JLM Couture, Inc. is a multi-label bridal house engaged in the design, manufacture, and distribution of bridal gowns and bridesmaids dresses. The company's bridal gown collections are Alvina Valenta, Hayley Paige, Blush by Hayley Paige, Jim Hjelm, Lazaro, Tara Keely, ti adora by Alvina Valenta, and Lovelle. The bridesmaid collections are Alvina Valenta Bridesmaids, Jim Hjelm Occasions, and Noir by Lazaro.