Director of Photography at Joseph Seif Visuals, LLC. - San Francisco, California, United States
Joseph Seif Visuals is committed to filmmaking and the art of storytelling. We're here to tell your story with a voice that's clear, concise and on message. Whether it's an advertising campaign, brand film, case study or product demo, we take the time to get to know our clients, their brand, and their objectives. In true documentarian fashion, your story will be studied from every angle and will undergo a careful shot-listing process during pre-production. Each project is treated with utmost care and attention to detail, so that you know you're covered come shoot day. Joseph Seif's style is practical and straightforward, yet driven by curiosity. His background in the technology industry combined with his unique aesthetics makes him an adept visual storyteller who can grasp and solve complex conceptual problems while maintaining a relaxed and open set environment. In addition to his film work, Joseph Seif is a commercial photographer specializing in portraiture. He has spent the better part of the last decade shooting commissions, editorial and advertising assignments. As in his film work, storytelling plays a key role in his image-making. Joseph has a history of shooting successful "hybrid" campaigns, which are essentially a combination of motion picture and still photography. This gives his clients a creative upper edge, as hybrid shoots maintain a consistent look and feel across mediums- most often in the form of a billboard or print ad that is perfectly matched to a campaign's corresponding videos. His photography, often described as painterly and cinematic, has appeared in Fast Company, The Wall Street Journal, The Economist, Worth Magazine, and many other publications. Recent clients include Reebok, Salesforce, Giant Creative Strategy, Workday, Telefónica USA, Metallica, and many others.