Joules Athletics makes athletic clothing for fashion, function, and all the fabulousness in between. From running to biking to yoga to chasing after kids - our gear is made for all of that. The most important part of our clothing is the people who wear it. Real people are beautiful, strong, soul-filling, and have smiles that light up a room. That's the feeling we want you to have when you wear our clothing. We want you to feel the strength from our inspirations. We want you to feel empowered. We want you to feel beautiful. But most of all, we want you to look and feel fabulous being YOU! For all of those who think they can't, and all of those who know they can, we're in this together. Let's do life with a smile.Because of all of you....I can. I will. Watch me!