Selatra is a Connected Devices App store specialist, providing content, download platforms and storefronts worldwide. Founded in 2002 by a group of telecommunications' professionals who developed purpose-built technology to manage mobile device recognition, optimized storefronts, and the licensing and distribution of quality mobile entertainment. Selatra was rebranded to Spoiled Milk in 2012. As a partner, we offer publishers a direct link to Device Manufacturers, Network Operators and the biggest digital content retailers who use Selatra to power their services. We currently distribute applications from more than 200 Android and Java publishers in 55 countries via our platform, On-Device-Portals and storefronts.