Karen Toombs's Contact Details

Karen Toombs's Company Details

The Seidewitz Group

New York, NY, United States • 11 - 50 Employees
Market Research

The Seidewitz Group combines the rigor of the scientific method with experienced, classically-trained marketing consultants. Using a rigorous insights-based approach to strategy development, our proven methodologies have delivered 100's of millions in top line growth for clients in the technology and health care sectors.Our primary focus area is brand positioning strategy development. We have a 90%+ success rate in developing positioning strategies that beat control/industry comparators and/or deliver in-market growth. Our confidential dataset documenting our success rate is available upon signing an NDA.Key clients include Intel, Merck, Boston Scientific, Align Technology (makers of Invisalign®), Intuit, Versapay and Gilead.Key Facts:• Founded in 2001• Distributed business model and leader in virtual research• Classically-trained consultants with 15+ years of experience• Documented 90%+ success rate in brand positioning strategy development