StoreTraxx has developed software that addresses many of the pain points retailers are facing including: • Refund fraud: Estimated to be nearly $15 billion in 2009: We provide key purchase and customer information in real time to the retailer that helps to eliminate major forms of refund fraud • The cost associated with the time spent handling returns at the customer service desk: The consumer can notify the retailer they are going to return merchandise at either the MyStoreTraxx website or an in-store kiosk decreasing the time spent in handling the return at the customer service desk • Customer returns as an additional sales opportunity: By displaying relevant sales and product information to the consumer and the person handling the return during the return process we can encourage additional purchases • Cross channel returns: Buy at the store, return on-line; buy on-line, return at the store: By centralizing the purchase history from both in-store and on-line purchases, we can provide a secure return process regardless of where the purchase was madeIn addition to our base product we offer a marketing solution that leverages the receipt history to improve the marketing efforts of retailers and a website that enables consumers to take advantage of our innovations.