Synergy Management Group is a marketing firm that specializes in in-store (retail) marketing programs for our clients' products and services. The client base for SMG has expanded to leaders in Satellite Television and Consumer Electronics. With the unveiling of our new marketing program, we have developed a major presence in some of the country's largest chain retailers. In Store Marketing is the process of captivating the consumer's attention to a specific brand or product inside of a retail environment. There are many different ways to grab ones attention whether it is using signage, demo, display, or live presentation or representation. All of these forms have their own significant value and can be utilized to target specific markets. These concepts become more crucial to every retailer and the clients that do business in their stores