AiAdvertising believes the future of marketing leadership is gaining the ability to predict what works prior to any advertising investment. In that, AiAdvertising offers a proprietary advertising software platform powered by machine learning (ML) and artificial intelligence (AI). This comprehensive platform allows marketers to leverage the latest technology to develop, manage, and implement digital advertising campaigns more effectively. Services of the platform include: data hygiene & organization, persona development, predictive creative, look-a-like audience curation, omni-channel activation, and performance management. This provides marketers more accountability, transparency, predictions, and validation of advertising's contribution to the organization's financial results. AiAdvertising is empowering visionary marketers to activate data, predict what works, and eliminate guesswork to generate unprecedented personalization, conversion, and growth.