Lane Buschel's Contact Details

Lane Buschel's Company Details

True Story Public Relations

New York, New York, United States • 1 Employees
Public Relations & Communications

At True Story, we bring humanity and sophistication to the stories companies tell about themselves. Often, that can be an excruciatingly hard lift. We might win business by describing True Story as -- "We are focused on helping our clients connect and communicate with their customers, constituents and the media. We work with our clients to refine their brand definition and focus, to create messaging and campaigns that communicate their value proposition to targeted audiences, and design programs that distribute their brand across relevant analog and digital pathways."That's not false, but it reads as if Citizens United made it OK for people to speak like corporations. And some companies love speaking and behaving that way! True Story can do that if you'd like, but know that Journalists hate it. We knew there was a better way--and think you know better, too.Along with clients across the intersection of content and technology, TrueStory is dedicated to collaborating with like-minded firms, such as Allison+Partners, Broadsheet Communications, and LGPR, to create amazing projects and push industry expectations.