Lara Fan

Senior Content Marketing Specialist at Han Yi Data Technology - Shenzhen, Guangdong, China

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Guangdong,China
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Han Yi Data Technology
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Han Yi Data Technology

Shenzhen, Guangdong, China • 10 Employees
Information Technology & Services

Han Yi Data Technology is a SaaS company focusing on market research and customer experience management. With 1 million USD Angel investment from ZhenFund, the company has launched two products: SurveyPlus and XMPlus XMPlus is a cloud-based platform that helps companies to collect and analyze customers' feedbacks, predict and prevent customers from leaving. XMPlus could empower functions like Operation, Marketing, Customer Service, and even Product to build up a customer-centric culture. XMPlus provide companies with not only the IT system but also the professional consulting services to help companies to improve retention rate, lifelong customer value, and NPS, reduce the churn rate and marketing expenses, eventually increase the brand value and profitability. We believe "customer experience" is the most decisive competitive edge in the coming future. SurveyPlus is a powerful online survey editing and distributing platform. It helps users to build up a sophisticated questionnaire with a bunch of advanced functions such as random experiment, logic branching, quality control, etc. SurveyPlus has great respondent experience on Wechat, mobile browsers, as well as PC, ends. It has been used by top tier universities such as Peking University, Renmin University of China, Hong Kong University of Science and Technology into various large scale nation-wide social surveys. It also recognized by leading market research companies and big enterprises into Usage & Attitude Studies, Market Measurement, Advertising, and New Product Pre-Testing, etc. Han Yi is founded by a group of top data scientists, experienced business consultant, and creative software engineers. We value communication and innovation; we sponsor your unique ideas to become a reality and create values for our clients. Join us!

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