Laura Armstrong's Contact Details

Laura Armstrong's Company Details

CX International

N/A, N/A, CA • Not Available Employees
Management Consulting

At CX International we partner with you to craft, develop and implement that exceptional customer experience that raises you above other companies and gives you the edge you have been looking for to stand out in today's customer environment.The Customer Experience has evolved from where it used to be. Microsoft states, "Globally, 54% of all consumers say that they have higher customer service expectations than they did just one year ago." Customers are more discerning and expect far more than now than they ever have. How to capture each and every segment and implement a strategy that will not only leave customers feeling valued, ensuring repeat business, but also using them as a referral source, has been somewhat of a mystery. The same rules just don't apply. To create a truly effective customer experience, every functional level of company must be aware of being involved.The goal is to create a strong personal and emotional connection with your customers while meeting their needs in the most efficient manner. They want to feel like they can count on you to take care of them but at the same time be able to call on you when they need assistance. Evaluating exactly what their needs are is essential to creating and maintaining this balance. You want to get to a place where all your customers are high value and don't need constant babysitting. You essentially want to increase your connection with them using fewer touch points, but make those interactions extremely effective, so customers know that you can predict and serve their needs. Communicating effectively is a big part of the Customer Experience and we work with you to not only develop and build your experience around engaging, collaborating and connecting with your customers but also by speaking to the values that are important to them while anticipating their needs and creating an emotional connection. It's about time your Customer Experience was a cut above the rest!