Catalyst BioConsulting (formerly PICO – Postdoc Industry Consultants) is a business consulting group comprised of highly trained scientists that provides a broad range of consulting services for the many challenges faced by start-up and established firms. We offer pro-bono services geared towards the sustainable development and growth of innovative biotech and health technology companies in Wisconsin and beyond. Our mission is to provide research-based, actionable business recommendations for biotechnology, health technology and pharmaceutical firms. We leverage our analytical skills and scientific expertise to tackle strategic and economic problems to elevate a company's performance.