Liora Rom's Contact Details

Liora Rom's Company Details

Kunda Design Ltd.

Tel Aviv-Yafo, Tel Aviv District, Israel • 5 Employees
Writing & Editing

We specialize in creating, editing and fine tunning contents in a variety of media channels, while tailoring technological solutions that are appropriate to the special characteristics of our client, the content itself and the target audience it addresses.Every sale, every successful process of persuasion, begins with the presentation of the right story: one tailored according to the preferences of the target audience, segmented down to the level of the individual client.How do we build a story?- Research and study the target audience: integration of information work, interviews, mapping of existing knowledge and analysis of available contents to be integrated into the final product.- Choose the right medium: combine technological, regulatory, and extensive knowledge in multi-channel communication.- Writing: micro-copy, websites, newsletters, brochures, background and position papers, podcasts, articles, events coverage, scripts...- Rewrite: match the texts to the selected channel, and arrange any content according to unique characteristics of the target audience.- Maintain direct contact with target audiences and intermediaries: working with journalists, lobbying, meeting stakeholders and KOLs.- Introduce and manage best sub-contractors, providing a comprehensive solution: graphic designers, sound and video studios, web programmers and designers.We are all set to offer our full scope of services to any third party, supporting hospital departments, patients associations, medical associations, conventions et al, as part of their cooperation with our client.