We believe parenting is the most important job in the world. At Zift we work to provide families with essential screen time parenting tools, insights, and resources for our technology-driven world. The free Zift app provides parents with the "Family Feed," a quick and easy to understand snapshot of their children's screen time activity, including real-time visibility into the child's online searches and app installs, as well as immediate alerts if their child is viewing dangerous or inappropriate content in the categories of porn, drugs, weapons or suicide. From the Family Feed, parents are connected with helpful insights from the Zift Parent Portal and with parent-focused app descriptions from the Zift App Advisor. The free Zift app also lets you see a running total of each child's daily screen time, as well as the ability to instantly pause the child's device or turn off the Internet. Zift Premium, which parents can access for a monthly fee, blocks apps, provides remote scheduling and curfew controls, and exclusively provides Net Nanny® smart filtering technology to detect and block inappropriate content. Our Parent Portal provides parents, grandparents and others entrusted with the care of children a place to learn about and discuss the latest topics related to screen time use, online safety and social media. The Parent Portal also offers helpful app descriptions and reviews, as well as resources such as digital parenting guides, how-to videos and infographics.Zift has acquired Net Nanny®, the popular parental control software brand.