Your Maverick Move collaborates with organizations and departments in developing a plan to increase profits by 30%+ and ditch the competition (based on the book, "Blue Ocean Strategy" by Chan Kim and Renee Maugborne).Every industry has unaddressed pain points that are being overlooked and are prime for someone to capitalize.If you can successfully identify the right pain points and address them, you can create a new market void of competition.Focusing on customer satisfaction only drives companies to offer better solutions to EXISTING problems.Focusing on competitive advantage forces companies to imitate instead of innovate.Shift your thinking from competing to creating:* Increase profits (20%+ on average) * Reduce expenses* Increase customer value* Ditch your competitionThere's SOOOO much more outside of the box your in.What's YOUR Maverick Move?