The company formulates and manufactures Holy Crap and Skinny B breakfast cereals in Gibsons, BC. The cereals are artisan-made, non-GMO, gluten-free and organic. Most healthy foods taste like cardboard and after formulating and testing 21 different recipes company co-founder Corin Mullins found a winner in Holy Crap Cereal.Holy Crap rocks the cereal world with a revolutionary raw mix of ancient seeds that is so addictive that customers buy it by the case because of the great taste, creamy texture and amazing results. The cereal is gluten-free, lactose-free, vegan salt-free, sugar-free, high in fiber, rich in omega 3, 6 and antioxidants and it's a source of calcium and protein. Not to mention that people who enjoy the cereal are the most regular on the planet.The products are becoming standard fare for such diverse groups as high performance athletes, diabetics, celiacs, dieters, outdoor enthusiasts, travelers, and people with high blood pressure, severe food allergies and other food sensitivities.The product line also includes Mary Jane, organic hulled hemp seeds and Wild Chia, chia seeds.The products are available in over 2,000 stores across Canada and orders through the company website are shipped around the world.