Luca Carta

Co-founder, Technical Director & Creative Presso Aumenta AR at +AUMENTA - Orlando, Florida, United States

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Reggio Emilia,Emilia-Romagna,Italy
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+AUMENTA
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+AUMENTA

Orlando, Florida, United States • 3 Employees
Marketing & Advertising

+AUMENTA is the first Creative Format that uses Augmented Reality as a tool to convey a message in the form of multimedia content, applicate to a simple commercial and/or promotional products.But what is Augmented Reality? It is an innovative technology capable of expanding reality, enriching it with information visible only through certain devices; in our case, through the simple viewers of smartphones or tablets. The sensory perception is thus literally expanded through images, videos, audio or links that overlap the material item, giving it life. In this way the virtual and the real come together on the screen of the user's device, in a small technological miracle applicable to any physical support.The aim of +AUMENTA is to create new methods of communication applied to any item, intended as a generic product, giving in this way an added value, a sort of network through which our client can interact technologically with their final clients.

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