CEO and SG, Advertising Standards Council at The Advertising Standards Council of India - Mumbai, Maharashtra, India
The Advertising Standards Council of India (ASCI), established in 1985, is committed to the cause of Self-Regulation in Advertising, ensuring the protection of the interests of consumers. ASCI was formed with the support of all four sectors connected with Advertising, viz. Advertisers, Advertising Agencies, Media (including Broadcasters and the Press) and others like PR Agencies, Market Research Companies etc.ASCI seeks to ensure that advertisements conform to its Code for Self-Regulation.