Global Marketing Director | International Business Consultant | Founder Lafley Business & Brands at Lafley Business & Brands - , ,
In co-creation with leadership teams and talents, Lafley helps international organisations, in the food & drink industry, to discover and/or explore their strengths, with the aim to become and stay distinctive and relevant. New insights and opportunities for their customers are realized through the following questions;-Why should customers buy from you?-What is unique about you and/or your product(s)?-How to become less dependent on your PL business?-What are your international growth opportunities?-How to transform a trade driven approach into a consumer driven business?