Susan Shaw started designing her handmade jewelry collection in 1979 as a way to create heirloom quality pieces, yet attainable luxury accessories. Wholesale-only for over 35 years, the pieces became available directly to the consumer in 2018 when a retail site was launched. Wholesale accounts that include gift shops at Sea Island, The Broadmoor, The Biltmore and numerous Four Season Resorts, remain an important focus of the brand.