Maria Gisbert's Contact Details

Maria Gisbert's Company Details

Impakting

Guatemala City, Guatemala, Guatemala • 1 Employees
Management Consulting

We help organizations innovate, grow, and better connect with their customers through a human-center design thinking approach. After understanding the objectives and aligning the project KPIs, we proceed to create a tailored made plan to reach the organization's goals.• Understanding of the market and people through strategic research of the industry accompanied by mystery shopper visits to the company and competitors.• Planning and execution of in-depth interviews with current customers, potential customers, and non-users to generate empathy and deeply understand their pain-gains, decision-making process, influencers, and so.• Design and implementation of full-day workshops to ideate with company employees to creatively problem-solve for new ideas and plans for action.