Mark Gerhard's Contact Details

Mark Gerhard's Company Details

CXL Institute

Austin, TX, US • 20 - 49 Employees
eLearning

Speero is an experimentation agency. Speero focuses on helping businesses navigate The Retention Economy. For too long businesses have been pressured into short-term strategies and quick win tactics that drive revenue but at the expense of long-term profit. According to HBR, the cost of acquiring a new customer is 5-25 times more expensive than retaining your existing ones. Yet, a 5% increase in customer retention leads to 25% - 95% more profit.‍It's clear the winners of this new economy will be those who improve customer lifetime value and retention, by developing better customer experiences, through data, research, and experimentation programs. Speero, formerly CXL agency, was founded in 2011 by Peep Laja the #1 most influential conversion rate optimization expert in the world. Clients include; Miro, Codecademy, Native, Monster, MongoDB, Dermalogica, and eBay. Speero has offices in London UK, Tallinn Estonia, Sydney Australia, and Austin, Texas USA.