Marlena Orzechowska

Senior Account Manager at Addicters - Warsaw, Masovian Voivodeship, Poland

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Email (Verified)
***@addicters.com

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(XXX) XXX-XXXX

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Location
Powstańców Warszawy,Siedlce,mazowieckie,Poland

Company
Addicters

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Addicters

Warsaw, Masovian Voivodeship, Poland • 2 Employees

76% of purchase decisions are made in storePOPAI 2012That's why 100% of our attention is focused on the shopper!What do we do?Shopper activation strategy and implementationBig idea and KV developmentPath to purchasePOSM design (standard, nonstandard, interactive…)Promo ideas (contests, lottery, sales promo)In-store brand experience actionsMultiband actions – an umbrella idea covering a few brandsOut of store communication directing target to the storeOur team consists of dedicated specialists cooperating closely:Strategists – up to date with shopper, market and marketing trends, innovative solutions and latest researchProject managers – who constantly run in-store projects, close to the shopper, client and brand manager, with the latest action shopper and client's feedbackBTL Designers – a specialist focused on in-store communication

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