Martha Davis

Co-Founder at re-SKU - , ,

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re-SKU
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re-SKU

, , • 1 - 10 Employees
Civic & Social Organization

Introducing re-SKU, an ingredient "tag" that tracks the climate change impacts of apparel in the same way a calorie count label does on food. The re-SKU tag reports on science-based metrics like Carbon Emission (KG of CO2eq), Water Consumption (liters of water), and Polluting Energy Consumption (Kilowatts of non-renewable energy) involved in the production and distribution of any given apparel product. The label is adaptable and interactive (currently built around a QR code that can be scanned with any smartphone), allowing consumers to seamlessly access data on a specific product. In our initial launch, we offer upcycled, deadstock apparel products (such as Levi's) and tag each item with our label, hoping to inspire consumers to invest in a sustainable future with informed purchase decisions. All profits from re-SKU sales go to the research and development of more sustainable materials and processes.

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