Founded in 2014, SmartRTB is a technology first company focused on resolving major painpoints across the advertising landscape. We strive to improve marketing dollar efectivenessfor advertisers, boost revenue for publishers, and create a friendly user experience.Through the operation of our Open Marketplace, which brings together buyers and sellers ina tech agnostic platform, we have observed the growing need for an industry shift towardsviewable and efective ad placements. SmartRTB addresses the root of the problem via ourSmartTAG, which is built from the ground up with viewability at its core.SmartRTB is the first platform to transact on viewable ad impressions. Providing publisherswith free viewability monitoring and enterprise-grade insights - this is advertising evolved.