An art form once lost, the demand for quality men's grooming has returned with a new agenda. As times change and rules are rewritten, young men of all backgrounds have become bolder with their choices and individuality. As society evolves, we as professionals have the responsibility to evolve as well to cater to this new man. We believe it starts with education. Not just you're run of the mill bare bones education, but education with substance. Education that provides comprehensive training to stylists, so they can execute the highest of quality men's grooming services. A sincere education that not only builds a stylist skill set in men's grooming, but also helps a stylist grow and expand as a successful professional in the beauty industry. We also believe that education needs support from a product line with character and values. An aggressive simplified line that says what it does, and does what it says. A product that performs at the highest level of integrity, meeting the needs of both the stylist and the client. It is our core belief to provide "Education with Substance and Products with Character". Lock & Loaded is proud to represent stylists and this new generation of men, by providing them with the full arsenal of tools and products. Our team can be found mentoring and educating stylist in the "fusion" of Men's Hairdressing/Barbering producing the most well rounded, complete men's groomers in the industry. Their work has been featured in international ad and print campaigns and has received the most prestigious of awards including NAHA Awards, Contessa Awards, BTC Awards, and OMC Hair World Awards.