Scent Creatives is a boutique consulting firm and innovation lab based in the new burgeoning center of global perfumery: Dubai.We help brands find their distinct, olfactive voice in a crowded market.By utilizing deep sector expertise and proprietary brand and fragrance evaluation tools, we strive to create signature brand memorability and unique product adoption strategies. Our mission is to leverage the heritage and craftsmanship of perfumery, while amplifying trendsetting inspiration from the MENA region.Specializations:Creative Fragrance Development DirectionProduct Portfolio OptimizationMarket Entry AssessmentBrand Creation & AnalysisMarket Launch ActivationCopywriting