Melissa Giles's Contact Details

Melissa Giles's Company Details

Culture Strategy Group

New York, New York, United States • 1 Employees
Entertainment

Culture Strategy Group is a strategic brand marketing & live events consultancy group for agencies, brands and clients alike wishing to connect with burgeoning cultural movements globally. We are a network of cultural leaders, who encourage an intersection of different lifestyle categories to develop progressive cultural experiences that engage diversified multi-cultural segments. Through our strategic partnership network of producers, curators and promoters we create on and offline immersive experiences that move the needle and mobilize movements. Brands: CSG helps brands engage diverse consumer segments through a redefined approach on how today's generation identifies with culture based on shared interests, ideologies and tribes. We provide brands with creative solutions to tap into key culture scenes and movements through strategic planning to deliver culturally relevant campaigns via live music concerts, festivals, events, experiential programs, digital, social media and content engagement strategies.Events, Media and Agency Businesses: CSG helps event driven businesses to establish multifaceted projects with a particular focus on proprietary events and programs through strategic development of consumer experiences, alignment of growth strategy and revenue operations across live events to optimize existing revenue models and creation of new revenue streams.We collaborate with culture driven entities to develop alignment of their experience strategies, revenue operations and strategic partnerships to position our clients for business growth. • Experiential Marketing & Live Events Strategy• Live Event Production & Operations • 360 Marketing • Creative Brand Strategy + Communications • Sponsorship Strategy • Partnerships & Collaborations • Social Media Strategy & Community Engagement• IP Development & Licensing