Michela Zapponi's Contact Details

Michela Zapponi's Company Details

Snag

West Lothian, SCO, UK • 100 - 249 Employees
Apparel Retail

Growing Business Awards Entrepreneur of the Year 2020Growing Business Awards Company of the Year 2020Drum Marketing Awards Retail / E-commerce Brand of the Year 2020Barclays Entrepreneur Awards - Startup of the Year 2019Barclays Entrepreneur Awards - People's Choice 2019GBEA Scotland Awards - Startup of the Year 2019Drum Marketing Awards - Emerging Brand of the Year 2019An e-commerce startup headquartered in the beautiful and ancient city of Edinburgh.Hosiery is a multi-billion pound global industry showing strong CAGR across all markets and sectors, but also one that is dominated by a small number of established companies. For many years the industry has been failing a large percentage of its customers with poor quality and badly fitting products. Our research suggests as many as 70% of tights customers are fundamentally unhappy with the products they use, and yet feel they have no alternatives in a market where innovation is almost unheard of.Snag is a direct to consumer brand dedicated to one mission - tights that fit. We are 100% committed to being size inclusive and promoting body positive attitudes through our products and our marketing.