Michele Giardino's Contact Details

Michele Giardino's Company Details

Bollinger Marketing Communications provides writing, editorial, and design services for business plans, reports, SEO online content, case studies, newsletters, and other marketing communications projects. Clients, past and present, include Advanced Cardiac Therapeutics, Cottage Health System, McGhan Medical Corp., Mentor Corp., St. John's Regional Medical Center, Spectron Microsystems, TrueVision Systems, and Vetronix Corp.Gary Bollinger, principal, has focused on freelance work since 2000. Previously he served for four years as marketing communications manager for Software.com, Inc., a firm founded in 1995 that developed and marketed e-mail server software for Internet service providers throughout the world, particularly large telecommunications companies.At Software.com Gary was directly responsible for the company's website, corporate ID system, brochures, packaging, technical papers, Internet and trade journal advertising, and direct mail appeals. During Gary's tenure at Software.com the firm grew from a six-person start-up venture with $4.7 million in sales revenues to a company with over 225 employees, $30 million in annual sales, and a $90 million initial public offering on NASDAQ.Prior to his work at Software.com, Gary served for eight years as copywriter and creative director at Bollinger, Peters & Brush, a Santa Barbara-based marketing communications firm.Gary earned a B.A. in English from Cornell University.